California Lawyers Association

Annual California Bar Leaders Conference

Annual Bar Leaders Conference

2019 PROGRAM

Mission, Vision and Strategic Planning: Getting the Most from Your Volunteer Time and Effort — Mark Alcorn, Esq., Alcorn Associates

Want to energize your volunteer leaders? Want to make your job the best and most meaningful it can be? The place to start is with clear and compelling vision, along with strategic plans that can help make that vision a reality. This session focuses on the mechanics of mission, vision, strategic planning, tactics and implementation, how each piece fits works with the other pieces, and how YOU can be the impetus in leading positive change in your organization. We will use real life examples and sample documents that will deepen your understanding of how these tools work and how you can apply them effectively. Even experienced planners will benefit from this session! Bring your experience and questions about vision and strategic planning to share with your fellow executives. Program Materials PDF

Telling Our Membership Story — Elizabeth Derrico, Elizabeth Derrico and Associates

Our civilization, our communities, our families, and even our bar associations thrive because of the stories that we tell. Your bar association’s story is a powerful tool for engaging with your membership, partners, and, the broader community. In this lively and engaging session, we will break down the elements of a story. We’ll delve into the ways your association makes a difference to craft a compelling a story for engaging with others. No storytelling experience required!

Non dues Revenue Generation for Board Members — Linda Geery, CPA, Partner, Gilbert & Associates; Ellen Miller, Director of Strategic Partnerships and Initiatives, California Lawyers Association

Fundraising for the bar association is a critical role for many board members especially in smaller bars. But navigating “the ask” can be daunting. Best approaches, tactics and the IRS/GAAP rules will be explored in this hands-on session. Program Materials PDF

Fighting the (Time) Famine: Engaging Your Members to Get the Work Done — Elizabeth Derrico, Elizabeth Derrico and Associates

Technology allows us 24/7 access, proving to be both a blessing and a curse. We have more flexibility and more access, causing incessant beeping and buzzing. However, there are still only twenty-four hours in a day and seven days in a week. Given the time famine, how do we effectively engage our board members, committee chairs, volunteers, and members with the work of our bar associations? This interactive session will explore what engagement looks like and define our expectations. We will highlight ways to ignite passion and commitment to the work of serving members and the community. Program Materials PDF

Social Media for Bar Associations — Karen Korr, Full Korr Press

Using social media as a mechanism for communication with members can be a cause of stress for bar associations. What should your bar be posting where, and how often? Karen Korr, former Director of Communications for the San Diego County Bar Association and current consultant to law firms and bars across the country will share general best practices, highlight some of the strategies and tactics other bars have employed, and will present some easily adaptable. Program Materials PDF

A Deep Dive into Vision Building for Your Organization — Mark Alcorn, Esq., Alcorn Associates

In this break-out session we will take a deeper dive into planning a leadership retreat that could potentially transform your organization from an ordinary one to a great one. We will review the fundamental steps involved in vision building, discuss the agenda for a vision building meeting, and provide/discuss tools to stay focused and out of the weeds. You and your board will emerge from your session with clear, compelling long-term objectives, and heightened volunteer commitment/enthusiasm, and the momentum needed to make positive things happen.

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